Highest Sellers on Amazon: Top 10 Momentum Winners for FBA Operators
The world of Amazon selling moves fast, and the window to ride momentum is narrow. If you’re chasing the highest sellers on amazon, you need stories behind the numbers—not just a list. This week, we spotlight 10 products that are proving their worth in real time, with solid revenue and rising momentum. Let’s dive into the hottest sellers on amazon and uncover what makes them tick, so you can spot daily winners too.
Top Amazon FBA Products Trending This Week
Sellers are watching a mix of durable essentials and everyday care items right now. The market favors products that address consistent needs, fast-moving categories, and clear value propositions. Here’s a look at 10 winners showing strong movement, strong revenue, and meaningful room for growth. Each entry includes the exact ASIN so you can pull product cards and compare directly on OctoPicks.
1. Depend Fresh Protection Adult Diapers, Incontinence & Postpartum Bladder Leak Underwear for Women, Disposable, Maximum, Medium, Blush, 30 Count, Packaging May Vary
Why This Product is Crushing It: This item sits at the intersection of reliability and convenience, tapping into steady demand for adult incontinence solutions. With a solid momentum score and notable rank improvement, it’s capitalizing on a persistent need with a trusted brand presence.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 56.8%
- 💰 Estimated Revenue: $214,800.00/month
- 📦 Monthly Sales: 10,000.00 units
Seller Insights: Consider expanding into bundle options or multi-pack configurations to boost average order value. Seasonal demand around health and wellness cycles can provide quarterly uplift.
2. Depend Fresh Protection Adult Diapers, Incontinence & Postpartum Bladder Leak Underwear for Women, Disposable, Maximum, Large, Blush, 72 Count (2 Packs of 36), Packaging May Vary
Why This Product is Crushing It: A larger-count variant that maintains high velocity. Higher price point but strong volume points to successful market segmentation and repeat purchase potential.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 19.6%
- 💰 Estimated Revenue: $1,055,200.00/month
- 📦 Monthly Sales: 20,000.00 units
Seller Insights: Ensure packaging consistency and optimize supply chain for two-pack SKUs. Seasonal promotions around holidays can accelerate velocity.
3. Systane COMPLETE PF Multi-Dose Preservative Free Dry Eye Drops 0.34 Fl Oz, 2 count (pack of 1) (Packaging may vary)
Why This Product is Crushing It: Eye care remains a steady repeat category, with a preservative-free angle that resonates with sensitive users. Strong rank lift underscores ongoing demand.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 45.1%
- 💰 Estimated Revenue: $629,100.00/month
- 📦 Monthly Sales: 30,000.00 units
Seller Insights: Watch for variations in pack sizes or compatible accessories (e.g., carrying cases) to boost AOV and cross-sell.
📊 Track Live Momentum Data
See real-time rank changes, sales estimates, and momentum scores for thousands of trending products daily.
Explore Dashboard →4. Poise Incontinence & Postpartum Pads for Bladder Leaks, 5 Drop Maximum Absorbency, Regular Length, 96 Count, Packaging May Vary
Why This Product is Crushing It: Large-volume pads with high absorbency meet ongoing daily needs, driving consistent demand and strong momentum.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 49.6%
- 💰 Estimated Revenue: $272,200.00/month
- 📦 Monthly Sales: 10,000.00 units
Seller Insights: Explore cost-efficient replenishment strategies and optimize SKU variety to capture different user preferences across sizes.
5. Rael Panty Liners for Women, Organic Cotton Cover - Regular Pantiliners, Light Absorbency, Unscented, Chlorine Free (Regular, 44 Count)
Why This Product is Crushing It: A natural, comfort-focused SKU that appeals to eco-conscious shoppers. Steady demand and healthy margins highlight a durable niche.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 47.8%
- 💰 Estimated Revenue: $109,800.00/month
- 📦 Monthly Sales: 10,000.00 units
Seller Insights: Emphasize material quality and sustainability in listing copy; test smaller, travel-friendly packaging to boost conversion.
6. Depend Fresh Protection Adult Diapers, Incontinence Underwear for Men, Disposable, Maximum, Large, Grey, 72 Count (2 Packs of 36), Packaging May Vary
Why This Product is Crushing It: A gendered variant that broadens reach without sacrificing performance. Strong monthly revenue signals wide-market appeal.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 12.7%
- 💰 Estimated Revenue: $1,007,600.00/month
- 📦 Monthly Sales: 20,000.00 units
Seller Insights: Consider male-specific sizing and marketing messages that emphasize comfort and reliability; reorder frequency is high for this category.
7. Always Discreet Adult Incontinence Underwear for Women and Postpartum Underwear, Small/Medium, Up to 100% Bladder Leak Protection, 84 Count (2 Packs of 42)
Why This Product is Crushing It: A trusted brand with strong pull-through in two-pack formats. Momentum supports ongoing momentum through advertising partnerships.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 28.8%
- 💰 Estimated Revenue: $511,600.00/month
- 📦 Monthly Sales: 10,000.00 units
Seller Insights: Leverage cross-promotions with other Always Discreet products and optimize for subscription-style replenishment.
📊 Track Live Momentum Data
See real-time rank changes, sales estimates, and momentum scores for thousands of trending products daily.
Explore Dashboard →8. Wowflash Super Absorbency Disposable Leakproof Underpads with Quick Drying for Baby, Adults, Puppy, Dog Bed Pee Pads, Extra Large, XXL Incontinence Pads, 30” x 36”, 50 Count
Why This Product is Crushing It: A broad-use product tying together households and pet care—great example of category diversification within a single SKU.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 40.0%
- 💰 Estimated Revenue: $644,600.00/month
- 📦 Monthly Sales: 20,000.00 units
Seller Insights: Highlight multi-use benefits and durability in creative assets; consider bundling with complementary items like cleaning wipes.
9. Poise Incontinence & Postpartum Pads for Bladder Leaks, 6 Drop Ultimate Absorbency, Long Length, 90 Count, Packaging May Vary
Why This Product is Crushing It: A high-absorbency option that appeals to power users seeking reliability and comfort during daily activities.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 50.4%
- 💰 Estimated Revenue: $458,400.00/month
- 📦 Monthly Sales: 10,000.00 units
Seller Insights: Optimize for long-length variants and emphasize leak protection in copy to capture risk-averse buyers.
10. Aquaphor Healing Ointment, Advanced Therapy Skin Protectant, Multi-Purpose Healing Ointment and Body Moisturizer, For Dry, Cracked Skin, Minor Cuts and Burns, 14 Oz Jar
Why This Product is Crushing It: A classic, high-frequency skincare staple with broad appeal and repeat purchases—great for cross-sell with other skincare lines.
Key Metrics:
- 📈 Momentum Score: 0.35
- 📊 Rank Improvement: 58.4%
- 💰 Estimated Revenue: $524,700.00/month
- 📦 Monthly Sales: 30,000.00 units
Seller Insights: Focus on sensitive-skin messaging and robust replenishment plans; seasonal skin-care needs can drive extra lift during winter months.
What Makes These Amazon Best Sellers? (SEO: bestseller in amazon, best sellers on amazon, top selling items on amazon)
- Momentum and rank improvements consistently signal growing momentum across multiple categories, from incontinence to skincare. These patterns align with the notion of best seller for amazon being driven by repeat purchases and reliability.
- Large, high-velocity SKUs (e.g., 20k+ monthly units) indicate mass-market appeal, while niche but trusted items (organic liners, preservative-free eye drops) show steady long-tail demand. This mix reflects the balance between aiming for amazon top best sellers and maintaining sustainable growth.
- Diversified product mix helps mitigate seasonality risk. If one category softens, others can keep revenue buoyant, reinforcing the thesis that the best products to sell on amazon are those with broad utility and consistent consumer need.
How to Find and Sell Profitable Amazon Products (SEO: best selling amazon, most profitable items to sell on amazon)
- Monitor momentum scores and rank improvements to spot daily winners, then validate by total revenue and unit sales. This approach helps you identify the highest sellers on amazon and hottest sellers on amazon in real time.
- Look for products with repeat purchase potential and high replenishment frequency. Incontinence and skincare categories shown here are perfect examples of recurring demand.
- Test multi-pack options, size variations, and bundles to lift average order value while maintaining price accessibility for buyers.
Conclusion
These ten products illustrate the blend of reliability, scale, and consumer trust that drives bestseller status on marketplaces. Ready to deepen your own momentum analytics and spot daily winners? Explore OctoPicks to spot daily momentum winners and stay ahead of Amazon trends.
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FAQ — frequently asked
What makes a product one of the best sellers on Amazon?
The best sellers on Amazon typically combine strong momentum metrics (rising sales rank), consistent revenue growth, positive review velocity, and solving a clear customer pain point. OctoPicks tracks momentum score—a composite metric measuring rank improvement, sales velocity, and review growth—to identify products gaining traction before they peak. Products with 30%+ rank improvement and steady unit sales often indicate sustainable demand rather than temporary spikes.
How can I find profitable products to sell on Amazon in 2025?
Finding profitable Amazon products requires tracking multiple data points: momentum score (rising fast), competitive landscape (not oversaturated), margin potential (selling price vs. sourcing cost), and keyword search volume. Use product research tools like OctoPicks to monitor daily momentum shifts, analyze top-selling ASINs, and spot emerging trends before competitors. Focus on categories with repeat purchase potential (consumables, health products) for sustainable cash flow.
What is momentum score and why does it matter for Amazon FBA sellers?
Momentum score is a proprietary metric that measures how quickly a product is gaining traction on Amazon. It combines sales rank improvement percentage, review velocity, and revenue growth over time. A high momentum score (0.4+) indicates a product is trending upward and may present sourcing opportunities before competition saturates the niche. Tracking momentum helps sellers identify winning products early, validate demand quickly, and make faster sourcing decisions.
How often should I check for new trending products on Amazon?
Successful Amazon FBA sellers check product trends daily or at minimum 3-4 times per week. Market momentum can shift rapidly—a product trending today may be saturated next week. OctoPicks updates trending product data daily, allowing sellers to spot emerging winners, validate their current inventory decisions, and pivot quickly when momentum shifts. Set up alerts for specific categories or metrics to stay ahead of market changes.
About the OctoPicks Team
The OctoPicks research team analyzes millions of Amazon products daily to surface trending opportunities for FBA sellers. Our proprietary momentum algorithm tracks rank improvements, sales velocity, and review patterns to help sellers discover winning products before the competition.
Figures are floors or estimates where noted. Not advice. Not affiliated with Amazon.